A key step in developing any communications strategy involves listening closely to clients to understand their objectives and appreciate their values. When Moxley Carmichael began working with Home Federal Bank of Tennessee, we learned that “hometown bank” was more than just a descriptor. Home … [Read more...]
Extreme Makeover: Home Edition
ABC-TV’s Emmy Award-winning “Extreme Makeover: Home Edition” filmed a two-show special in Knoxville. More than 4,000 volunteers worked seven days around-the-clock to build a 4,000-square-foot-plus house for a deserving family. Grace Construction, the lead contractor on the project, approached Moxley … [Read more...]
Pilot Celebrity Pumpers for United Way
Pilot is committed to giving back to the community and has been a tremendous supporter of United Way over the years. When Pilot was seeking to raise awareness and boost support for the United Way’s annual campaign, Moxley Carmichael was ready to help. In 1992, Moxley Carmichael Founder and CEO … [Read more...]